Building the digital architecture for Perth’s finest homes.
Translating timeless luxury.
Since 2007, Averna Homes has been building some of Perth’s most timeless luxury residences. We partnered with their team to translate that same craftsmanship into a refined website experience – one that reinforces Averna’s position as a leader in Perth’s high-end home market.
The website is a calm, modern space that lets Averna’s work speak for itself. The design moves with subtle motion, generous breathing room, and a focus on detail that mirrors the architecture it represents. Every element, from typography to image placement, was considered to reflect the precision behind each build.
Following the website launch, our partnership expanded across SEO, ongoing social media management and campaign development for the MSWA Mega Home Lottery. Within months, Averna Homes appeared among the top results for Perth’s most competitive, high-intent keywords – achieved without compromising design integrity or performance. On social, bold imagery and detailed glimpses into the Averna portfolio worked alongside the wider digital strategy, giving their craftsmanship a consistent and visible proof point.
Our work delivered a 223% increase in organic website traffic, and a 194% lift in social reach within the first 4-months of engagement.
The collaboration also earned industry recognition, including finalist placements in 2 categories at the 2024 Australian Web Awards for Medium Business Website of the Year and Construction Website of the Year, along with an Honourable Mention on Awwwards.com.
Inconsistent brand presence across digital platforms
Averna’s online presence lacked the sophistication of its built work.
Established a cohesive and contemporary digital identity
Delivered a refined website design and visual framework that aligned with their craftsmanship and premium positioning.
Limited visibility for campaigns and key searches
Averna needed to improve search visibility for high-value campaigns like the MSWA Mega Home Lottery.
Launched targeted SEO strategy
Implemented data-led SEO to capture high-intent traffic, achieve first-page results, and drive measurable growth.
Underperforming social presence
Averna’s social channels weren’t showcasing their work or driving engagement.
Developed a content-led social strategy
Created an ongoing content plan with bold imagery, crafted captions, and a publishing rhythm that turned their portfolio into a storytelling tool.
Complex navigation and dated portfolio presentation
The old site made it difficult to explore Averna’s portfolio.
Redesigned user experience to showcase craftsmanship
Developed a clean UX structure supported by high-quality photography and subtle animation, creating a seamless browsing experience.
