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Adidas Concept Posters

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Cullen Webber

Creative Developer at The Start

Adidas 'Timeless Classics' speculative concept campaign overview showing multiple AI-generated poster designs with historical figures in Adidas sportswear

Testing the possibilities of AI generated art by bringing the past and present together.

To understand the capabilities of the latest version of Midjourney (V5), we experimented with prompts to create likenesses of iconic individuals from the 20th Century. After applying just a sprinkle of Photoshop magic to tidy things up,  these Adidas poster concepts show that, with a little imagination, AI can help to build unique, on-brand creative assets.

Adidas 'Timeless Classics' AI-generated concept poster imagining Muhammad Ali in red Adidas clothing in a powerful stance with the Adidas logo
Adidas 'Timeless Classics' AI-generated concept poster imagining Frida Kahlo in colourful Adidas clothing surrounded by flowers with the Adidas logo
Adidas 'Timeless Classics' AI-generated concept poster imagining Albert Einstein in a blue Adidas tracksuit with the Adidas logo and tagline
Adidas 'Timeless Classics' AI-generated concept poster imagining Jimi Hendrix with a guitar in blue Adidas clothing with the Adidas logo and tagline
Adidas 'Timeless Classics' AI-generated concept poster imagining Elvis Presley in a white Adidas tracksuit with the Adidas logo and tagline
Adidas 'Timeless Classics' AI-generated concept poster imagining Princess Diana in a red Adidas tracksuit with the Adidas logo and tagline
Adidas 'Timeless Classics' AI-generated concept poster imagining Audrey Hepburn in a teal Adidas tracksuit with the Adidas logo and tagline
Adidas 'Timeless Classics' AI-generated concept poster imagining Mahatma Gandhi in an Adidas tracksuit seated on steps with the Adidas logo
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